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Bowlus has been a familiar face in the luxury road travel market for several years now.
The Terra Firma edition.
Bowlus
In 2020, its $255,000 Endless Highways Bespoke Performance Edition travel trailer was listed in Neiman Marcus' holiday gift guide.
The Bowlus Bespoke Customized Endless Highways Performance Edition.
And throughout the COVID-19 pandemic, the company saw an immense growth in sales and popularity with growing waitlists for its builds, the company told Insider in 2021.
Bowlus Road Chief's Endless Highways Performance Edition.
The travel trailer maker may have carved out its own path in the RV industry, but it's not the only company dabbling in the red-hot fully electric (emphasis on "fully") RV market.
Winnebago Industries' e-RV on the road.
In early 2022, legacy companies like Mercedes-Benz, Winnebago, and Thor Industries unveiled electric RV concepts.
The Mercedes-Benz EQV and Sortimo conversion concept.
But these vehicles were just that: concepts with no firm release dates.
Winnebago Industries
Other electric travel trailers with off-grid capabilities are already available to consumers.
Living Vehicle
But according to Bowlus, these other models aren't actually fully electric because they have amenities like gas cooktops or propane tanks (Bowlus offers the latter for "backup" off-grid heating uses).
"[Full electrification] isn't something you can achieve overnight, which is why you see so much concept work instead of actual production from the rest of the industry," Geneva Long, the founder and CEO of Bowlus, told Insider.
Bowlus
According to Long, Bowlus has been shooting for complete electrification for several years now ...
Bowlus
... and was able to achieve it before legacy companies because of its early integration of lithium-ion phosphate batteries, lightweight materials, and an aerodynamic trailer shape initially designed to increase the tow vehicle's miles per gallon.
Bowlus
If you've seen Bowlus' previous models, the 27-foot electrified Volterra might look familiar.
Bowlus Road Chief's Endless Highways Performance Edition.
Bowlus Road Chief
The exterior still retains Bowlus' signature shiny retro look. And inside, the trailer's kitchen, living room, and bedroom furnishings look similar to Bowlus' previous models.
Bowlus
But the Volterra's innovations are in its details.
Bowlus
Compared to the company's previous models, the new electric model has increased battery and freshwater storage capacities …
Bowlus
… and the ability to charge while it's both parked and being towed using its "AeroSolar" system, allowing the trailer to stay off-grid indefinitely, according to its maker.
Bowlus
And it wouldn't be a Bowlus without interior luxury amenities like heated floors, bright wooden walls and ceilings, and a hotel room-like bathroom.
Bowlus
Inside the kitchen, there's an induction cooktop, a sink with an extendable faucet, a refrigerator-freezer, and a battery-powered microwave, among other amenities.
Bowlus
Meals made here can then be eaten in the living room lined with seats that can turn into two separate dining tables, seating up to four hungry travelers.
Bowlus
The bedroom is just past this living room. Here, there's an en-suite bathroom and twin beds that can turn into one king mattress.
Bowlus
This obviously won't cut it for a family of four. So to sleep two additional people, the multi-purpose living room's sofa and armchair can convert into two additional beds.
Bowlus
And if you're an on-the-go digital nomad, you're in for a treat: The Volterra also has Starlink connectivity, a service more RV makers are now integrating into their builds.
Starlink is a big plus, but Volterra's biggest sell is definitely its electrification.
Bowlus
To support all of these interior amenities, the travel trailer has energy systems like an increased lithium ion phosphate battery capacity and the ability to charge its electric tow vehicle up to an additional 65 miles.
Bowlus
And it's these electrification systems that could make the Volterra a hot product for the travel trailer company.
Bowlus
"We've already seen incredible reception for the Volterra and we expect that to continue and definitely be our best seller," Long said.
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